If you are starting your
business or have been in business for a while, starting an email list is very
important to the success of your business.
Finding new customers is
hard, but if you find them and don’t have a way to stay in contact with them,
you’re making yourself work even harder.
You want to keep in contact with your customers. Your email list is the perfect way to do
this.
When I started SORMAG, I
reached 18,000 hits monthly. I was
excited with this number. I didn’t
realize that I should be capturing these visitors to my site. Can you imagine a
list with 18,000 customers who love SORMAG and want to support it?
You can have a list like
that. It takes time and it doesn’t
happen overnight. However if you start
your opt-in list (opt-in means the customer sign up on their own) you will be
on your way to creating your mailing .
Having an opt-in list means you have a list filled with customers who want to hear from you and not ones accusing you of spamming them.
Why do I need a list?
Your list is your way to
communicate with your customers. You can
use it in various ways.
You can send out a monthly newsletter
Daily, Weekly or monthly sales
Special promotions
Keep the customers updated with what’s happening with
your business
Offer tips or advice
Don’t worry if you don’t have
many customers on your list, it takes time to build. Remember it’s better to have 50 customers on
your list who buy constantly than 500 who never buy.
Do you have an email list for your business? If you don’t have an email
list, take time today and work on creating one.
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